Why I call it (anti)-social media, part 2
How social media became a tool to control and monitor you
“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. “ —Edward Bernays, father of modern advertising, public relations, and propaganda, in a book published in 1928.
In part 1 of this series, I introduced you to the technical underpinnings of modern social media, and very briefly explained the nature of the “social graph”. I included some of the material from an older WordPress article that I had written than you can find here.
I concluded part one with this sentence:
“Stay tuned. I’m about to rip away the curtain, show you the machinery behind it, and wake you up.”